christina pennybacker, senior buyer of food, qvc
I began my career at QVC in 2004 as an intern. Over the years, I have taken on various roles of increased responsibility within the Merchandising organization and I have spent the past 7 years leading the Food & Cookbook business. I onboard over 100 new vendors per year, bringing our customers stories and flavors from all over the country.
Watch Christina on the 'The Recipe for Growth: Scaling Your Food Business' panel.